Estate Planning Lead Tiers & Pricing
Every lead is AI-scored across 5 factors. Score determines tier and price — you always know what you're getting before you buy.
How much do estate planning leads cost?
Estate Planning leads cost $100–$300 each. The price is set by the AI quality score: Elite (score 80–100) $300, Premium (score 60–79) $200 and Standard (score 40–59) $100. Price depends on the lead's score and practice area, not on the state. There are no monthly fees or contracts, and you pay only for the leads you buy. Leads scoring below 40 are not offered for sale.
Not every case will sign. You're buying the chance to make the call, not a signed client. Refunds cover bad contact info, duplicates, clients who already have a lawyer, and cases outside your practice area.
Estate Planning Leads by State
Select your state to see available estate planning leads and browse the marketplace.